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Cookie Policy

Last updated: August 19, 2025

1. What Are Cookies?

Cookies are small text files that are stored on your computer, tablet, or mobile device when you visit a website. They help websites remember your preferences, login status, and other information to improve your browsing experience.

This Cookie Policy explains how Mild Trance ("we", "us", or "our") uses cookies and similar tracking technologies on our website at mild-trance.com.

2. How We Use Cookies

We use cookies for several purposes:

  • Essential Functionality: To enable basic website functions like navigation and access to secure areas
  • User Experience: To remember your preferences and settings
  • Performance: To analyze how visitors use our website and identify areas for improvement
  • Security: To protect against fraud and enhance website security
  • Communication: To provide relevant content and marketing messages

3. Types of Cookies We Use

3.1 Necessary Cookies

These cookies are essential for our website to function properly and cannot be disabled. They include:

Cookie Name Purpose Duration
sessionId Maintains user session state Session
cookieConsent Remembers your cookie preferences 1 year
security Security and fraud prevention Session

3.2 Analytics Cookies

These cookies help us understand how visitors interact with our website:

Cookie Name Purpose Duration
_ga Google Analytics - distinguishes users 2 years
_gid Google Analytics - distinguishes users 24 hours
pageViews Tracks page visits and user behavior 30 days

3.3 Marketing Cookies

These cookies are used to deliver relevant advertisements and marketing content:

Cookie Name Purpose Duration
marketingPref Stores marketing preferences 1 year
adTracking Tracks effectiveness of advertisements 90 days
socialMedia Enables social media integration 1 year

3.4 Functional Cookies

These cookies enhance functionality and personalization:

Cookie Name Purpose Duration
userPrefs Stores user preferences and settings 1 year
language Remembers language preference 1 year
theme Stores display preferences 1 year

4. Third-Party Cookies

Some cookies on our website are set by third-party services we use:

4.1 Google Analytics

We use Google Analytics to understand how our website is used. Google Analytics cookies collect information about your use of our website, including your IP address, but this information is aggregated and anonymized.

Learn more about Google Analytics cookies: Google Analytics Cookie Usage

4.2 Video Conferencing Platforms

Our tutoring sessions use third-party video conferencing tools, which may set their own cookies to ensure proper functionality.

4.3 Payment Processors

When processing payments, our payment partners may set cookies to facilitate secure transactions and fraud prevention.

5. Managing Your Cookie Preferences

5.1 Cookie Consent Banner

When you first visit our website, you'll see a cookie consent banner allowing you to:

  • Accept all cookies
  • Accept only necessary cookies
  • Customize your preferences

5.2 Changing Your Preferences

You can change your cookie preferences at any time by:

  • Clicking the "Cookie Settings" link in our footer
  • Using your browser's cookie management settings
  • Contacting us directly

Current Cookie Settings

5.3 Browser Controls

Most web browsers allow you to manage cookies through their settings:

  • Chrome: Settings > Privacy and Security > Cookies and other site data
  • Firefox: Options > Privacy & Security > Cookies and Site Data
  • Safari: Preferences > Privacy > Manage Website Data
  • Edge: Settings > Site permissions > Cookies and stored data

6. Other Tracking Technologies

In addition to cookies, we may use other tracking technologies:

6.1 Web Beacons

Small transparent images used to track email opens and website usage patterns.

6.2 Local Storage

Browser storage used to save user preferences and improve website performance.

6.3 Session Storage

Temporary storage that exists only during your browser session.

7. Impact of Disabling Cookies

Disabling certain cookies may affect your experience on our website:

7.1 Necessary Cookies

Cannot be disabled as they are essential for basic website functionality. Blocking these cookies may prevent access to certain features.

7.2 Analytics Cookies

Disabling these cookies will not affect website functionality but will prevent us from improving our services based on usage data.

7.3 Marketing Cookies

Disabling these cookies means you may see less relevant advertisements and marketing content.

7.4 Functional Cookies

Disabling these cookies may result in loss of personalization and some enhanced features.

8. Children's Privacy

As an educational platform serving children, we take extra care with cookies and tracking:

  • We do not use cookies for behavioral advertising targeted at children
  • We limit data collection to what is necessary for service provision
  • Parental consent is required for users under 16
  • We comply with children's privacy regulations

9. Updates to This Policy

We may update this Cookie Policy from time to time to reflect:

  • Changes in our cookie usage
  • New features or services
  • Legal or regulatory requirements
  • Best practice updates

We will notify you of significant changes by updating the "Last updated" date and, where appropriate, through email or website notifications.

10. Contact Us

If you have questions about our use of cookies or this Cookie Policy, please contact us:

Mild Trance

17 Lane End Rd
Manchester M19 1WA
United Kingdom

Phone: +44 161 706 0742

Email: [email protected]

11. Additional Resources

For more information about cookies and online privacy:

  • ICO - Cookies and similar technologies
  • About Cookies
  • All About Cookies
Mild Trance

Empowering young minds through innovative online education.

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